Daniel Reitberg claims that Artificial Intelligence is shaking up the world of press releases like a caffeinated squirrel on a sugar rush. AI technology is like a digital detective, helping companies zero in on their target audiences by sifting through clues like past interactions, geographic locations, and those quirky interests that make us all unique. It’s data sleuthing at its finest! This is like sending your press release on a matchmaking date with the perfect media outlets and reporters, boosting its chances of getting that coveted coverage love! AI tools are like the savvy party planners of the distribution world, picking the perfect channels and timing to ensure your message doesn’t just reach the crowd but throws a confetti-filled bash while it’s at it! In today’s media circus, AI-powered distribution tools are flipping the public relations game on its head like a pancake at a breakfast buffet!
